Trailers are an important marketing tool, obviously. For movies, video games, and even books, the trailer heaps on the hype leading up to the work’s release. Trailers are so important nowadays, we even have trailers for our trailers (lookin’ at you, Ant-Man).
Sometimes those trailers are good, sometimes they’re meh. Sometimes it doesn’t matter whether they’re good or bad, just that they do their job of getting you excited for the upcoming movie/video game/book release. But it is pretty refreshing when you get a good trailer that does its job so well, something you didn’t really care about becomes something you can’t wait for. In this case, the cinematic trailer for Blizzard’s Overwatch. I’m not going to say anything else about it until after you’ve watched the amazingness that is this trailer:
I share the little boy’s sentiments completely: “That. Was. AWESOME!” Seriously. That is Pixar-level, not just in art and animation, but in storytelling, too. I don’t know much about this world they’ve created, but I want to learn more.
The only thing I knew about Overwatch before seeing the trailer was that it was kind of a rip-off of one of my husband’s favorite games, Team Fortress 2. If you’ve never heard of it, TF2 features nine (mostly white and all male) characters who fight each other for kicks. Maybe there’s more detail to the overall game than that, but you really don’t need to know anything else besides it. It’s a first-person shooter, and basically you just pick a character to play as and run around shooting bullets, arrows, and/or fire at your opponents. It’s pretty straightforward.
When Terry, my husband, first told me about Overwatch and showed me some initial release footage, yeah, it looked like a TF2 ripoff. There was the super-quick skinny character whose job is to run in and get back out, just like TF2’s Scout character. There was the big beefy character whose job is basically “destroy,” just like TF2’s Heavy. There’s a sniper. There’s a healer who heals with a magic healy-gun. There’s an engineer who builds turrets. Most of the characters line up so perfectly, they even have similar accents.
But there’s one major difference: NOT ONLY does Overwatch have female characters, but it ALSO has characters of varying races and ethnicities! So while yes, there is a super-quick skinny character, she’s a she. And the sniper is a she. And the healer is a she. And the characters aren’t all white! They’re Indian and Egyptian and Japanese and… giant gorilla. Yes, there’s a giant gorilla. Also, robots.
I’m not a huge fan of Blizzard, mostly because I just don’t like WoW. But, I am definitely willing to give this game a shot, thanks in no small part to the cinematic trailer. I’m not terribly great at first-person shooters, especially not TF2, but this game just looks, well, fun. And if that trailer doesn’t make you want to jump in and at least experience the world a little, I don’t know what would. Add in that I actually have the option of playing as a girl, and yeah, I’m definitely gonna check it out.
Now, we’ll just have to wait and see if Overwatch also has silly hats.